This Bengali New Year, Shalimar's proudly presents its special culinary offering — মৎস্য কাহন (Fish Tales), a recipe book dedicated to the timeless love for fish in Indian households (and especially Bengali homes). This collection features 50 recipes across 20 varieties of fish, bringing together the best of traditional favourites, fusion creations and restaurant-style dishes. What makes it even more special is that every recipe is simple and easy to recreate at home, allowin

At Shalimar’s, we believe that awareness is the first step towards a healthier life. That’s why we collaborated with Injection Podcast , a Bengali YouTube platform dedicated to spreading awareness around important health topics. Our vision aligns seamlessly — empowering people to make informed choices about their health and lifestyle. At the same time, we remain committed to what we do best: delivering products made with high-quality ingredients. So that when it comes to ever

When Bengal’s Hip Hop Scene Took Centre Stage — Shalimar’s Was Proud to Be a Part of It. Something electrifying unfolded on 4th April'25 at Princeton Club, Kolkata. For the very first time, Bengal witnessed its own Hip Hop music festival — Block Party Kolkata. An iconic night where homegrown artists, raw talent, and real stories came together to create history. Curated by Gaboo (Gaurab Chatterjee of Lakkhichhara), Block Party wasn’t just about music. It was a cultural shift —

Mr. Hirak Bhattacharjee, Director at Shalimar's, shared key insights on how businesses can thrive in the AI era, modern delivery solutions and how FMCG organizations can adapt AI faster for seamless execution.

Shalimar's becomes "The First Brand To Collaborate As An In-Theatre Branding Partner In West Bengal". This collaboration began with one question: Can we integrate into a script in a way that truly touches people’s hearts? Team Ichheymoto beautifully wove our brand into the narrative without making our presence feel like an advertisement. And today, this collaboration has received special recognition. We are proud to share that the play "Je Janlagulor Akash Chilo" by Team Ichh

We were proud to be a part of the 23rd Dilli Book Fair, Literature Festival and Bharat Lokotsav 2026 , organized by the Bengal Association Delhi. At our stall, we had the opportunity to showcase the complete range across all 6 categories of our products. It was truly encouraging to see customers walk in, explore, engage, and experience our offerings firsthand. These interactions not only strengthen trust but also help us understand evolving consumer preferences more closely.

Two days to Reset, Reflect & Recharge ✅ Shalimar’s East India Distributors Conference 2026 took place in Purulia, West Bengal — bringing together our distribution partners and sales team for two days of meaningful conversations and shared learning. This wasn’t just a conference. It was a space to pause, reflect on our journey so far, and realign ourselves for the road ahead. From insightful discussions to on-ground experiences, every moment was focused on one thing — growing

Wellness Run is an initiative by Shalimar’s to help people take a step towards a healthier future. The event was conducted on 16th November at Godrej Waterside, Kolkata and 1000+ people joined the event on that day. Shalimar’s has been serving its customers since 1945 with quality products and with this initiative, we wanted people to embrace fitness in their busy schedules. We believe that people don’t need to run 42 kms (full marathon) or get six-pack abs to have a healthy

We celebrated International Yoga Day at Shalimar's by doing yoga, serving as a reminder to our employees to take care of their health.

Shalimar's Premier League: The First-Ever Sports Competition at Shalimar's Was a Hit! On 3rd August, we organized a cricket tournament among Shalimar's employees.40 People, 4 Teams, 1 Trophy :) Why a Sports Tournament? Because the best bonds gets created on the ground. To our delight, the sports tournament turned out to be a massive success.We had team members from the Accounts, HR, Marketing, Sales & Operations teams participate. The turnout was a large group of 60 people fr

How to make a customer buy your product at offline marketing events? Ans: The PRODUCT ✅ Sadly, no amount of branding, discounts or bundle offers can fully compensate for it. Ultimately, it is the quality of the product that convinces people and drives purchase.

his Women's Day (2026), we spoke to women about Work-Life Balance. Thanks to Ms. Debi Saha (Ex-RJ, Anchor, Voice Actor) for hitting the streets to get views on work-life balance for women.

This episode was shot at Oxford Bookstore, Kolkata on 2nd March, 2026 Roy, the man behind Bengali Word Game "Shabdabaaji", hosted eminent personalities like Mr. Biswanath Basu, Mr. Chandranath Chattopadhyay, Mr. Ujjal Sardar to discuss on topics related to Bengalis in recent times.

This Women's Day (2026), we spoke to women about the comments that they hear and discussed about what they usually feel when they hear these. Thanks to Ms. Debi Saha (Ex-RJ, Anchor, Voice Actor) for hitting the streets to get views on this topic.

This Women's Day (2026), we spoke to women about Menstrual Leaves. Thanks to Ms. Debi Saha (Ex-RJ, Anchor, Voice Actor) for hitting the streets to get views on this topic which usually doesn't get the attention it deserves.

Initiative by Shalimar Chemical Works Private Limited dated 30.05.2025 After10  is an NGO dedicated to serving underprivileged communities in and around the New Barrackpur area of West Bengal . Their work is focused on providing accessible healthcare, emergency support, and community welfare services to individuals and families who are often left behind by mainstream systems. Through their consistent efforts, After10 has been working towards ensuring that people in need recei

Initiative by Shalimar Chemical Works Private Limited dated 01.09.2024 B.E. College Model High School , a well-renowned school in Howrah, has always been home to many talented students who have consistently showcased their abilities across various art forms in several inter-school competitions over the years. From music and dance to drama and cultural performances, the students have repeatedly demonstrated their creativity and passion on different platforms. However, despite